PRIVACY POLICY

1. Who We Are

2. What This Privacy Policy Covers

This Privacy Policy applies to personal information collected through:

• Our websites and online inquiry or booking forms
• Email, phone, WhatsApp, and social media communications
• Safari, tour, transfer, accommodation, and travel services we provide

3. Information We Collect

A. Information You Provide to Us

• Contact information: full name, email address, phone number, WhatsApp number
• Travel details: travel dates, group size, interests, itinerary preferences, and budget
• Identification & travel documents: passport name, passport number, nationality, flight details
• Preferences & special requests: accommodation type, dietary needs, allergies (used strictly for guest safety and service delivery)
• Payment information: processed securely by third-party payment providers; we do not store full credit or debit card details

B. Information Collected Automatically

• IP address and approximate location
• Browser type, device information, and operating system
• Pages visited, time spent, and referral sources
• Cookies and similar tracking technologies

C. Information from Third Parties

When you request us to arrange bookings, we may receive information from:

• Safari lodges, camps, airlines, and activity providers
• Booking confirmations, rooming lists, and service records

4. How and Why We Use Your Information (Lawful Bases)

• Provide safari and travel services and respond to inquiries (Contract)
• Make reservations, confirm bookings, and issue vouchers (Contract)
• Manage health, safety, dietary needs, and emergency situations (Consent / Vital Interests)
• Process payments and prevent fraud (Legal Obligation / Legitimate Interests)
• Improve our website, services, and customer experience (Legitimate Interests / Consent)
• Send marketing communications where you have opted in (Consent)

You may withdraw marketing consent at any time.

5. Cookies, Analytics & Tracking Technologies

We use:

• Essential cookies required for website functionality
• Optional cookies such as Google Analytics and Meta (Facebook) Pixel to understand usage and improve marketing

You can manage cookie preferences via our cookie banner or browser settings. Disabling optional cookies may affect certain website features.

6. How We Share Your Information

We share personal information only when necessary and strictly for operational purposes, including with:

• Safari lodges, camps, airlines, transport providers, and activity partners
• Payment processors and banking institutions
• Website hosting, email, CRM, and analytics service providers
• Government authorities, national parks, or regulators when required by law or permits

We do not sell, rent, or trade your personal information.

7. International Data Transfers

Your personal data may be processed or stored outside your country of residence, including in Tanzania. Where required, we use appropriate safeguards such as contractual protections to ensure your information remains secure.

8. Data Retention

We retain personal data only for as long as necessary:

• Booking and financial records: typically 5–7 years as required by law
• Inquiries and correspondence: up to 24 months

After retention periods expire, data is securely deleted or anonymized. You may request deletion earlier where legally permitted.

9. Your Privacy Rights

Depending on your jurisdiction (including GDPR and CCPA where applicable), you may have the right to:

• Access your personal information
• Correct or update inaccurate data
• Request deletion of your data
• Object to or restrict processing
• Request data portability
• Withdraw consent at any time
• Opt out of data selling or sharing (we do not sell data)

To exercise your rights, contact: info@butterflyjetz.com or info@serengetisafari.co

10. Children’s Privacy

Our services are not intended for children under the age of 16. If we discover that we have collected personal information from a child without appropriate consent, we will promptly delete such data.

11. Data Security

We use reasonable technical and organizational safeguards, including HTTPS encryption, access controls, and staff training, to protect your personal information. While no system is completely secure, we continuously review and improve our security practices.

12. WhatsApp & Social Media Communications

If you contact us via WhatsApp or social media or click a “WhatsApp Us” button, you consent to communication on those platforms. These platforms operate under their own privacy policies, which we encourage you to review.

13. Third-Party Links

Our website may contain links to external websites. We are not responsible for the content or privacy practices of third-party sites.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated Effective Date.

15. Contact Us